Bros

Brogamats Are Yoga Mats for Bros, and They Are Kind of Amazing

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Are you a brogi? (Bro who does yoga). Then you probably need a Brogamat. (Yoga mat for a bro who does yoga.) The brainchild of designer and yoga enthusiast Dan Abramson, Brogamats are intended to help “yoga dudes feel cool” with special cool dude yoga gear. For example, this bag shaped like a burrito:

burrito

 

For another example, this bag shaped like a log:

log

I want to make fun of this. I want to make fun of this so much, but I can’t, because a yoga mat bag shaped like a burrito is brilliant. Why there are any remaining yoga mat bags not made to look like burritos is totally beyond me.

[h/t Priceonomics]