Tinder is opting to take users out into the real world (while cruising in the digital), and we like it! Seemingly always one step ahead, the infamous dating app has launched a debut feature called Tinder Social.
Tinder Social is aimed to target a completely different market: It’s all about a night out with friends. The premise is meeting friends before you arrive at a plan, turning a basic night into an unforgettable one.
Tinder posted on its blog: “Too often, your nights with friends consist of not knowing what to do, and figuring out where other interesting people you want to meet are going. But what if you can see who’s going out and where they’re going, before you and your friends decide where to go? What if you could break the ice and get introduced to them before you arrive?” That’s where Tinder Social comes in. Basically, your friendship group can match with other groups to find out where they are going and what they are doing.
Currently, the feature is being tested on a small group of users in Australia (they know how to party down there, we will tell you that much)! While it is just being tested for now, it’s a great way to meet new people, and Tinder are looking to launch it globally soon.
“It’s a way to go places full of people you’ve already matched with, making socializing so much easier once you’re out and about.”
As we said, we (really) like it!